Company Trajectory
Measure organizational momentum and predict expansion or contraction
The Company Trajectory Engine moves beyond static company profiles and balance sheets to track the real-time operational motion of individual companies across the Baltics, Nordics, and Africa. We analyze key signals of organizational change, such as hiring shifts and tender activity, to accurately measure and predict expansion or contraction.
How trajectory powers decisions
We assign a continuous, dynamic trajectory score to companies by analyzing changes across multiple non-lagging indicators. This model provides predictive insight into an organization’s future health and strategic movement, feeding directly into high-stakes strategic and financial workflows.
Augment risk & underwriting
Use the Contraction Score as a leading indicator of distress to create superior, dynamic credit risk assessments
Identify M&A targets and suppliers
Quickly isolate companies showing validated, signals-based expansion in specific regional sectors.
Competitor intelligence
Get a live, quantified view of how rivals are strategically growing or shrinking, informing your market moves.
Track operational motion
We capture signals from hard-to-access, primary regional sources that indicate active organizational growth or decline:
Hiring velocity & workforce demand:
Analyze job posting volume, where feasible, or leverage scraped data from leading national job boards
Registry & branch changes:
Utilize national company registry APIs to measure changes in registered branches and legal status, signaling operational expansion or reduction
Tender wins & procurement activity:
Monitor success rates and participation in public procurement tenders. Tender wins signal new revenue and stability, while procurement losses can indicate stress or shifting focus
Web presence as a growth proxy
We use the digital footprint as a proxy for market presence and investment in growth functions:
Domain activity:
Track rank and traffic trends using services like Similarweb DigitalRank API
Website authority signals:
Monitor structural backlink/authority signals using tools like Majestic SEO API
Predictive trajectory scores
The raw motion signals are synthesized into two primary predictive scores:
Expansion score:
Indicates a high probability of growth based on simultaneous increases in hiring, tender wins, and branch registrations
Contraction score:
Signals impending stress or reduction based on indicators like workforce decline, leadership changes, and loss of procurement activity
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